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Showing posts from November, 2025

How Simulation and AI Are Quietly Rewriting Pedestrian Safety

Walk through any modern city and you’ll notice something odd. Cars keep getting safer and smarter, yet crossing the road doesn’t always feel safer. Crumple zones, airbags and robust crash structures have protected people inside vehicles remarkably well. Outside the vehicle, though, pedestrians and cyclists still carry a frightening amount of risk.  That gap is exactly where simulation and AI are starting to make a difference. Instead of relying only on physical crash tests and limited real-world trials, engineers are building virtual worlds full of cars, cyclists and people on foot, then stress-testing them with thousands of situations that would be impossible – or illegal – to try on public roads. This shift is reshaping how pedestrian safety is designed, tested and improved. Here’s how it’s happening and why it matters. From crash labs to virtual streets For a long time, carmakers used simulation mainly to fine-tune how a vehicle behaves in a crash . Digital models helped them d...